Become A Full-Stack Digital Marketer In Just 6 Months
Master all essential digital marketing skills to drive results and stay ahead in today’s competitive landscape
  • Online
  • 19th October, 2024
  • 6 months
150+ Hours of recorded content
70+ Hours of Live Learning
30+ Projects & Assignments
No Marketing Experience Needed
Apply Now
Tools you will learn
Chatgpt
Google Ads
Facebook Ads
Google Analytics
Mixpanel
Matomo
Clarity
Google Tag Manager
Similar Web
Linkedin Ads
Here’s Why You Need to Master Digital Marketing
$ 0 .2B
Global digital marketing market by 2026.
# 0
Most In-Demand Skill According to Michael Page report 2023
0 Lakhs+
Average annual salary of digital managers in India
0 +
Job openings worldwide
0 %
of the marketing budget goes towards Digital Marketing, according to a survey from Gartner.
0 %
of businesses say that organic search brings them the best marketing ROI.
Here’s your Actionable Roadmap to becoming a Top 1% Digital Marketer
Week 1 - Fundamentals of Digital Marketing
  • Setting marketing objectives
  • Market & Competitor Research 
  • Understanding the marketing funnel & customer journey
  • Identifying target audience segments
  • Creating a Buyer Persona
  • Developing a value proposition
  • Deep dive into important terms & metrics in digital marketing
  • Understanding Media- Paid, Shared, Owned, and, Earned
  • Overview of digital marketing channels – Inorganic and Organic
  • Choosing the right channel mix for your business
  • Case studies of each channel
  • Understanding SEO & Google updates
  • SEO Myths & Proactive SEO
  • Ranking Analysis
  • Content Optimisation for SEO
  • Introduction to Technical SEO
  • Off-Page SEO
  • Link building fundamentals
  • Internal Linking
  • Backlink Analysis
  • Link Building Techniques
  • URL removal
  • SEO mistakes and staying updated Common SEO Mistakes
  • Manual Actions & Google Penalties
  • Stay updated with SEO
  • Using Al with SEO Keyword Research with Al
  • Content Structure with Al
  • Title & Meta Description with Al
  • Fundamentals of Social Media Marketing
  • Company wise content strategy – B2C vs B2B
  • Channel-wise content strategy
  • Content Marketing using Al-Idea generation, content creation & automation
  • Understanding the algorithms of different channels
  • Metrics for Social Media Marketing
  • Case studies from some B2C brands
  • Content formats on social media
  • Marketing on YouTube
  • Marketing on Linkedin
  • Marketing on Instagram
  • Marketing on Twitter
  • Crafting attention-grabbing headlines and subheadings
  • Writing clear and persuasive copy that communicates value propositions
  • Utilizing persuasive language and storytelling techniques
  • Optimising copy based on different elements-time/audience
  • Setting goals and objectives of Landing Page
  • Aligning landing page goals with overall campaign objectives
  • Optimizing page navigation and structure for ease of use
  • Framework for ideal LP/Elements of ideal LP
  • Analyzing and optimizing ad visuals, headlines, and copywriting
  • Testing and iterating ad variations to improve performance
  • Utilizing compelling and attention-grabbing creative elements
  • How to set up briefs for designers and freelancers
  • How to build Brand guidelines
  • Setting marketing objectives
  • Market & Competitor Research 
  • Understanding the marketing funnel & customer journey
  • Identifying target audience segments
  • Creating a Buyer Persona
  • Developing a value proposition
  • Deep dive into important terms & metrics in digital marketing
  • Understanding Media- Paid, Shared, Owned, and, Earned
  • Overview of digital marketing channels – Inorganic and Organic
  • Choosing the right channel mix for your business
  • Case studies of each channel
  • Setting marketing objectives
  • Market & Competitor Research 
  • Understanding the marketing funnel & customer journey
  • Identifying target audience segments
  • Creating a Buyer Persona
  • Developing a value proposition
  • Deep dive into important terms & metrics in digital marketing
  • Understanding Media- Paid, Shared, Owned, and, Earned
  • Overview of digital marketing channels – Inorganic and Organic
  • Choosing the right channel mix for your business
  • Case studies of each channel
  • Setting marketing objectives
  • Market & Competitor Research 
  • Understanding the marketing funnel & customer journey
  • Identifying target audience segments
  • Creating a Buyer Persona
  • Developing a value proposition
  • Deep dive into important terms & metrics in digital marketing
  • Understanding Media- Paid, Shared, Owned, and, Earned
  • Overview of digital marketing channels – Inorganic and Organic
  • Choosing the right channel mix for your business
  • Case studies of each channel
  • Setting marketing objectives
  • Market & Competitor Research 
  • Understanding the marketing funnel & customer journey
  • Identifying target audience segments
  • Creating a Buyer Persona
  • Developing a value proposition
  • Deep dive into important terms & metrics in digital marketing
  • Understanding Media- Paid, Shared, Owned, and, Earned
  • Overview of digital marketing channels – Inorganic and Organic
  • Choosing the right channel mix for your business
  • Case studies of each channel
  • Setting marketing objectives
  • Market & Competitor Research 
  • Understanding the marketing funnel & customer journey
  • Identifying target audience segments
  • Creating a Buyer Persona
  • Developing a value proposition
  • Deep dive into important terms & metrics in digital marketing
  • Understanding Media- Paid, Shared, Owned, and, Earned
  • Overview of digital marketing channels – Inorganic and Organic
  • Choosing the right channel mix for your business
  • Case studies of each channel
  • Setting marketing objectives
  • Market & Competitor Research 
  • Understanding the marketing funnel & customer journey
  • Identifying target audience segments
  • Creating a Buyer Persona
  • Developing a value proposition
  • Deep dive into important terms & metrics in digital marketing
  • Understanding Media- Paid, Shared, Owned, and, Earned
  • Overview of digital marketing channels – Inorganic and Organic
  • Choosing the right channel mix for your business
  • Case studies of each channel
  • Setting marketing objectives
  • Market & Competitor Research 
  • Understanding the marketing funnel & customer journey
  • Identifying target audience segments
  • Creating a Buyer Persona
  • Developing a value proposition
  • Deep dive into important terms & metrics in digital marketing
  • Understanding Media- Paid, Shared, Owned, and, Earned
  • Overview of digital marketing channels – Inorganic and Organic
  • Choosing the right channel mix for your business
  • Case studies of each channel
  • Setting marketing objectives
  • Market & Competitor Research 
  • Understanding the marketing funnel & customer journey
  • Identifying target audience segments
  • Creating a Buyer Persona
  • Developing a value proposition
  • Deep dive into important terms & metrics in digital marketing
  • Understanding Media- Paid, Shared, Owned, and, Earned
  • Overview of digital marketing channels – Inorganic and Organic
  • Choosing the right channel mix for your business
  • Case studies of each channel
  • Setting marketing objectives
  • Market & Competitor Research 
  • Understanding the marketing funnel & customer journey
  • Identifying target audience segments
  • Creating a Buyer Persona
  • Developing a value proposition
  • Deep dive into important terms & metrics in digital marketing
  • Understanding Media- Paid, Shared, Owned, and, Earned
  • Overview of digital marketing channels – Inorganic and Organic
  • Choosing the right channel mix for your business
  • Case studies of each channel
  • Setting marketing objectives
  • Market & Competitor Research 
  • Understanding the marketing funnel & customer journey
  • Identifying target audience segments
  • Creating a Buyer Persona
  • Developing a value proposition
  • Deep dive into important terms & metrics in digital marketing
  • Understanding Media- Paid, Shared, Owned, and, Earned
  • Overview of digital marketing channels – Inorganic and Organic
  • Choosing the right channel mix for your business
  • Case studies of each channel
Apply Now
Exclusive Sessions on Job Assistance
Session 1
Gain practical insights and strategies directly from mentors on how to tackle technical tasks in interviews with ease. 
Session 2
Align your skills and goals with industry demands with a clear understanding of job roles and expectations. 
Session 3
Learn the do's & don’ts of resume building directly from experts. Make sure your resume stands out without  getting lost in the Applicant Tracking System filters.
Session 4
Thinking of switching to a marketing role? This session will guide you through the transition smoothly, highlighting the key skills and experiences to focus on.
Session 5
Craft a stunning portfolio that showcases your skills and projects to attract top-tier job offers and freelance opportunities.
 
Session 6
Get insider tips on how to ace marketing interviews at MAANG companies.
Apply Now
That's Not It, We're Also Giving You Some
Bonus Modules for Advanced Learning!
Excel Mastery for Marketers
LinkedIn Optimisation Secrets
E-commerce Growth Tactics
100+ AI Prompts for Marketers
How to 10x Productivity with Gen AI
Landing Page Creation Masterclass
AI-Driven Branding & Social Media
Apply Now
Frequently asked questions
What are the prerequisites for this course?
While there are no formal prerequisites for our Digital Marketing Program, a passion for learning and an interest in Digital Marketing will certainly enhance your experience.

 The live group calls are scheduled on weekends. The complete program schedule will be shared during the onboarding call.

We’ve designed our Digital Marketing Program to accommodate your busy schedule. If you miss a live session, you can catch up with session recordings and participate in community forum discussions at your convenience.
Our mentor will actively participate during live sessions to answer questions and provide feedback. While we can’t promise a response to every single message outside these sessions, the mentor will regularly share insights and address common issues.
To get the most out of this program, we recommend spending at least 4-5 hours per week. The live sessions will typically last about an hour, with additional time for exercises, discussions, and personal study.
When you join our Difgital Marketing, you get lifetime access to all pre-study materials, recordings of live sessions, guest sessions, and an exclusive online community for networking and discussion. Even after the program concludes, you retain indefinite access to all these resources.
Most of the tools and platforms we’ll use during this program are accessible online. Any specific requirements will be communicated to you before the start of the program.
Upon successful completion of 80% of the coursework, including all learning modules and project submissions, you’ll receive a Certificate of Completion from our organization, recognizing your new skills and knowledge.